Organic Content | Healthcare 92 | Care Advertising Specialist

Now Operating in The United States of America

Healthcare Organic Content Specialists

At Healthcare 92, not only do we specialise in elevating a brand’s online presence through strategic and impactful organic content creation, we’ve been doing it in the healthcare sector for over a decade!

Our team of experienced content creators and social media managers have delved into the care sector and already understand the nuances of how teams work, how to connect with audiences and what content resonates with community care workers, Nurses & HCA’s. We’re here to help you unlock the full potential of speaking to your following through organic.

Why Organic Matters?

In a world flooded with advertisements and sponsored content, organic content stands out as the authentic voice of your brand. It builds trust, engages your audience, and fosters a genuine connection that goes beyond sales, recruitment and customer acquisition.

Our approach to organic content is rooted in storytelling, truly connecting with and speaking to your following. From working with care brands, we have learnt about the struggles, the joys, the community and the teams that are built whilst growing a care business. We don’t just spit out replicated content about national desk day or any old meme (because we create our own care , we bring your page to life through relative compelling narratives, on brand stunning imagery, and timely messaging.

The ideas we produce stem from connecting with people that land on your page, whether it be information for new customers, connecting with your current following or showcasing your company culture to bolster your recruitment drive.

Our Organic Content Services

Content Strategy Development

Crafting a successful organic content strategy starts with understanding your business, audience, and goals.

We can work closely with you on a tailored content strategy that aligns with not just your brand / values, but also resonates with your niche target audience. We’ll drive out the effective content from within the business to showcase you’re amazing team and work, plus get you high results!

Creative Content Production

From eye-catching visuals to compelling copy, we produce content that not only stops the scroll but also encourages engagement & leaves a lasting impression. We’ll combine our experience in Healthcare and the digital channels with striking imagery, informative infographics, or engaging videos.

Our creative team know the all the terms and nuances of care, ensuring that your content speaks volumes about you and the sector.

Platform-Specific Optimisation

Each social media platform has its unique dynamics, and we understand the intricacies of crafting content that thrives on each one.

Whether it’s Instagram, Facebook, X (Twitter), or LinkedIn, we can optimise your content to suit the platform’s algorithms and captivate your audience.

Community Engagement

Building a community around your brand is crucial for sustained growth and capturing leads. We actively engage with your audience, respond to comments, and foster meaningful conversations to strengthen the bond between your business and your followers/potential candidates.

Again with our experience in care, we have dealt with businesses that have many different requirements and can support with handling leads through a recruitment drive.

Analytics and Optimisation

Our commitment to success doesn’t end with content creation. We may know what content works best for the healthcare sector, however we closely monitor the performance of your organic content, analysing key metrics to identify what works best for YOU and your page.

Continuous optimisation ensures that your strategy evolves with the ever-changing digital media landscape.

Why Choose HC92?

Proven Expertise

With years of experience in the the care sector, we have a track record of delivering results for our clients.

Work With Us

Why Choose HC92?

Tailored Solutions

We understand that every brand is unique. Our approach is personalised to meet your specific needs and goals.

Work with us

Why Choose HC92?

Transparent Communication

We believe in open and honest communication. You’ll always be in the loop on the progress of your organic content strategy.

Work with us

Why Choose HC92?

Results-Driven Approach

Our focus is on achieving tangible results that contribute to the growth and success of your brand.

Work with us

Having worked closely with Social Media 92 last year on increasing our social profile in the run up to a major industry event, it was great to have an indepentant mind contributing to allow best strategy and allocation of resources around our media/social spend.

Ian Stone - UK Industry Events

"We wanted to enhance our existing, high-quality social media support by partnering with a collaborative organisation that would proactively manage our social media presence. Social Media 92 have consistently provided us with innovative content, ideas, and toolkits on a timely basis which has significantly enhanced our social media campaigns and engagement in our community."

John Walsh - Right at Home Brentwood

"Social Media 92 are outstanding at what they do. Helped us as a business engage, attract and place hard to fill positions within a client's organisation, but most importantly represented themselves as a partner to our business tremendously... would highly recommend."

Alexandar Marsh - Marsh Farmer

"Overall, the quality of the leads we get from Facebook in comparison to other sites have been a lot better. We’re able to ask questions around do they live locally, do they drive and really drill down into specifics such as post codes which has been a lot more helpful in getting a good quality leads come through.""

Lucy McCormack (Bluebird Care Essex)

"For a business owner, social media is the way forward. There's a lot of old-fashioned ways of doing things and I think this is replacing it now, and what better company than Social Media 92 to be able to work with and do that... I'd recommend Social Media 92 to anyone wanting to improve their presence online."

Paul Tiltman - Kare Plus Ashford

"Social Media 92 have been integral to the smooth running of our social media campaigns throughout 2022 to date. The 'on-the-ball' attitude, approachable demeanour, reliability and to consistency have made working with Social Media 92 a real pleasure. We feel confident that our campaigns and our online presence are in safe hands as the team offer clear guidance and a dedicated service, all of which have been so valuable to our business. Thank you, Social Media 92, for all your hard work and commitment."

Georgia Cooling - Bluebird Care

"I worked with Social Media 92 for 16 months in a ‘franchised business where social media was key to the success of our franchisees business. They are very creative and accordingly kept our campaigns fresh and innovative. I would highly recommend engaging with Social Media 92 for any social media support or marketing in general."

David Street - Director at Kare Plus

“The guys at Social Media 92 are absolutely fantastic. Nothing is too much trouble and they’re always available no matter what time of the day. I was really impressed with the service provided by Josh and his team at Social Media 92.”

Carrie Short - Hunters

"Healthcare 92's presentation, supported by a pilot scheme in which was ran in a franchise owned branch showed the results that can be achieved with the use of social media. Since then I have recommended them to a number of local business in Newcastle who have already implemented their services"

Manish Duggal, SureCare Newcastle & North Tyneside

Let's embark on a journey to tell your brand's story.

Contact us today so we can show you how our process works and what we could do for your care business.

What do you need help with?*