Paid Media | Healthcare 92 | Care Advertising Specialist

Now Operating in The United States of America

Paid Media Healthcare Specialists

Paid media for your Healthcare business is more than just designing, building and publishing Ads for staff recruitment or client acquisition; it’s about strategically allocating resources to channels that align with your Care Agency goals and resonate with your target audiences.

Our Data Driven Approach

We adopt a methodical strategic approach when running all Ad Campaigns, all key decisions we make are based on data and real-time reporting. With this process, we are able to make the right decisions at the right time whilst analysing insights to gain a competitive edge and keep Ads performing to their absolute optimum.


Our approach to Paid Media focuses on the following key elements:

Campaign Planning

A successful paid media campaign starts with a solid strategy, before we start we run detailed competitor analysis and look at insights into the care market opportunity.

This is to enable us to make sure we implement the correct strategy during the course of the campaign.


We ensure that your Ads reach the right people at the right time by segmenting the desired target audiences with the right creative and media types.

Our laser targeted approach not only increases the likelihood of conversion but also optimises your ad spend which prevents wastage.

Creative Ad Design

Our team of designers and copywriters collaborate to produce high-quality, impactful Ads that deliver your brand’s message effectively.

From eye-catching localised visuals to persuasive Ad copy, every element is shaped to resonate with your target audience to drive engagement and conversion.


Real-time monitoring is essential, we employ advanced campaign management techniques with the use of market-leading tools to track the performance of your Ads across different channels.
Regular analysis of your campaign and industry insights allows us to identify trends, optimisation opportunities based on data-driven decisions to maximise your ROI.

Why we're different from your average agency

Care Industry Knowledge

We stay ahead of the curve, we are market leaders within the Care Industry and constantly adapt our strategies to adopt and embrace emerging and forever evolving trends and technologies the digital landscape introduces for the sector.

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Why we're different from your average agency

Award-Winning Expertise

We understand, we learn, we deliver. Our experienced team of Paid Media specialists will help you with recruitment or drive client acquisition using Google Ads, Meta Ads, LinkedIn Ads and much more, delivering the results you need in order to grow.

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Why we're different from your average agency

Customised Campaigns

We recognise the uniqueness of each business or service that you provide. Our team put together a strategy to meet those key metrics that mean the most to you and your business.

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Why we're different from your average agency


We believe in open communication, support and real-time insights. You’ll have access to detailed analytics, providing a clear overview into the performance of all your paid media campaigns.

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Having worked closely with Social Media 92 last year on increasing our social profile in the run up to a major industry event, it was great to have an indepentant mind contributing to allow best strategy and allocation of resources around our media/social spend.

Ian Stone - UK Industry Events

"We wanted to enhance our existing, high-quality social media support by partnering with a collaborative organisation that would proactively manage our social media presence. Social Media 92 have consistently provided us with innovative content, ideas, and toolkits on a timely basis which has significantly enhanced our social media campaigns and engagement in our community."

John Walsh - Right at Home Brentwood

"Social Media 92 are outstanding at what they do. Helped us as a business engage, attract and place hard to fill positions within a client's organisation, but most importantly represented themselves as a partner to our business tremendously... would highly recommend."

Alexandar Marsh - Marsh Farmer

"Overall, the quality of the leads we get from Facebook in comparison to other sites have been a lot better. We’re able to ask questions around do they live locally, do they drive and really drill down into specifics such as post codes which has been a lot more helpful in getting a good quality leads come through.""

Lucy McCormack (Bluebird Care Essex)

"For a business owner, social media is the way forward. There's a lot of old-fashioned ways of doing things and I think this is replacing it now, and what better company than Social Media 92 to be able to work with and do that... I'd recommend Social Media 92 to anyone wanting to improve their presence online."

Paul Tiltman - Kare Plus Ashford

"Social Media 92 have been integral to the smooth running of our social media campaigns throughout 2022 to date. The 'on-the-ball' attitude, approachable demeanour, reliability and to consistency have made working with Social Media 92 a real pleasure. We feel confident that our campaigns and our online presence are in safe hands as the team offer clear guidance and a dedicated service, all of which have been so valuable to our business. Thank you, Social Media 92, for all your hard work and commitment."

Georgia Cooling - Bluebird Care

"I worked with Social Media 92 for 16 months in a ‘franchised business where social media was key to the success of our franchisees business. They are very creative and accordingly kept our campaigns fresh and innovative. I would highly recommend engaging with Social Media 92 for any social media support or marketing in general."

David Street - Director at Kare Plus

“The guys at Social Media 92 are absolutely fantastic. Nothing is too much trouble and they’re always available no matter what time of the day. I was really impressed with the service provided by Josh and his team at Social Media 92.”

Carrie Short - Hunters

"Healthcare 92's presentation, supported by a pilot scheme in which was ran in a franchise owned branch showed the results that can be achieved with the use of social media. Since then I have recommended them to a number of local business in Newcastle who have already implemented their services"

Manish Duggal, SureCare Newcastle & North Tyneside

Looking to grow your business?

Get in touch to find out how our Paid Media Services are designed to deliver results that matter.

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